Feedback from the group pitch

 As a group, we presented our full treatment of our song. We have got some feedbacks therefore to help us develop and improve our ideas.

General feedback:

The treatment is very clear, the concept of the music video works well. It is great that we thought about the details and how the music video will look like. We need to think about some details more and what we are exactly shooting.

Intro:

For the intro, we thought about opening the fridge and a member grab the drink. The feedbacks suggest that we should introduce the VCR, so later on when the VCR clips comes up it is not so sudden and random.

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Elements:

Too many elements for a day shooting. We need to narrow down to about 3 elements for full performance and add in one extra element which is not performance. 

We need to think about the elements as three lines so on the day for shooting we will be shooting three full performances. 

what we need:

Performance 1: basement 

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Performance 2: ?

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Performance 3: Set 2 performance

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+

Extra element (VCR hand held)

Setting + Lighting 

The setting needs to have more 90s aesthetic vibe. Consider about the posters, the colour scheme.

For set 1, the basement, we need to house light as they are rehearsing the performance. For set 2 we need to visually separate from set 1, make it seems like they are performing. The lighting in set 2 might need to be darker and dramatic.

The neon lights are not 90s so we need to think about what kind of lighting we can have for set 2.

Targets:

- Idea for intro

- List out activities they can do for VCR part

- Re-think about the performance 2 

- Lighting for set 2

Development:

Idea for intro:

- the lead singer placing the VCR camera, and say into the camera, "where is my head take 1"

- go to his position and say to the members "Are we ready? 321 lets go"

Elements:

Performance 1:

The main element will still be the band performing in the basement. 

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Performance 2:

VCR hand held camera, the lead singer filming the members performing.

OR

The band singing into the camera without instrument. Maybe the lead singer mainly singing into the camera, the others dancing or grooving behind him.

 (without the VCR filter)

Performance 3:

Full performance in set 2.

 

Extra:

VCR hand held camera filming them hang out.

For the activities they can do in VCR part, we need to list out at least 20 exactly activities they can do. The list we have now is too pop not rock enough. We need to think about what they can do as they are a rock band.

List of things they can do: